Pareidolia is a psychological phenomenon involving a stimulus (an image or a sound) which is perceived as significant. Common examples of this are seeing images of animals or faces in clouds, the man in the moon, the moon rabbit, and hearing hidden messages on phonograph records when they are played in reverse. Pareidolia is the visual form of apophenia, which is the perception of patterns within random data. Combined with apophenia and hierophany (manifestation of the sacred), pareidolia may have helped ancient societies organise chaos and make the world intelligible.
- Wikipedia
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